Change is here: Finally, consumers deciding more strategically, reflected, and well-informed - about the products and services they buy - are not an invisible minority anymore.

The more people understand that human kind has entered the Anthropocene, the more critical consumers will decide which company or brand to trust.

We contribute to change by supporting companies, brands and personalities that truly want to make a difference.

Our inside-out approach makes sure that the outer appearance is the visible equivalent to the inner true core.

This can only be done by changing the perspective, challenging the status quo and being brave enough to answer questions you might have never thought of.

That’s much easier, if you have a counterpart - which means GEGENPOL in German -
AND THAT'S EXACTLY WHAT WE ARE AND OFFER !

A SELECTION OF CLIENTS:

BRANDS WE'VE WORKED WITH BEFORE FOUNDING GEGENPOL:

WE ARE DRIVEN TO USE OUR KNOWLEDGE TO CONTRIBUTE CHANGE TOWARDS RESPONSIBILITY !

We combine our experience in brand strategy and communication with design thinking and intuitive techniques to reveal the true core of a brand and make it visible from the outside.

We love to surround ourselves with inspiring, open-minded people to develop new ideas, that bring meaningful insights and sense into everyone’s life. 

We encourage people to find confidence in who they truly are, as a brand and human beings.